Marketing Solutions

Digital Display Advertising

Marketing Solution

Half Page Banner

The Half Page Banner is a standard ad unit that appears in the right rail of the website. NOTE: We need a 300X600 for desktop and a separate 300×250 to display on mobile. Missing either of these will impact metrics significantly.

  • The half page banner space may contain HTML5 animation, GIFs, and/or static images.

Technical Specifications

DESKTOP
TABLET
MOBILE
DIMENSIONS
300x600
300x600
300x250
FILE WEIGHT
120kb
120kb
40kb
FILE TYPE
PNG, JPG, GIF, HTML5
PNG, JPG, GIF, HTML5
PNG, JPG, GIF, HTML5
THIRD-PARTY SERVING
Yes
Yes
Yes
THIRD-PARTY TRACKING
Yes
Yes
Yes

Animation/Ad Behavior

  • Total animation time may not exceed 20 seconds.
  • No more than three loops of animation are allowed within the 20s limit.

 

Third-Party Tag

In-house or approved third-party vendors only.

 

Submission Deadline

Please allow five business days for testing and approval. Creative must be submitted for each screen size outlined above.

 

HTTPS Compatibility

  • All creative, including third-party tags and third-party tracking tags, must use secure protocol (HTTPS).
  • Any creative that is not fully secure will be sent back for revisions.

 

Additional Info

Desktop and Tablet use the same creative (728×90).

 

HTML5 Requirements

  • HTML5 creative may be first-party served or third-party served from an approved third-party vendor.
  • The file weight above applies to all HTML5 files and assets including images, HTML/JS/CSS files, custom fonts, or other assets.
  • HTML5 creative requires a minimum lead time of five business days for testing and approval.

 

Available On

Fire EngineeringFire Apparatus and Emergency EquipmentFirefighter NationJEMS

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Mexico

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Contact us with any questions...

Janet Fischer

Media Sales Consultant

973-251-5048

Contact Me

Mike Robertson

Media Sales Consultant

509-768-0516

Contact Me

Melody Morrow

Media Sales Consultant

970-846-0497

Contact Me

Ashley Mauro

Media Sales Consultant

908-625-9083

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Erin Moriarty

National Sales Director

208-309-2747

Contact Me

Mike Robertson

Media Sales Consultant

509-768-0516

Contact Me

Mike Robertson

Media Sales Consultant

509-768-0516

Contact Me

Mike Robertson

Media Sales Consultant

509-768-0516

Contact Me

Mike Robertson

Media Sales Consultant

509-768-0516

Contact Me