Technical Specifications

Animation/Ad Behavior

• Total animation time may not exceed 20 seconds.
• No more than three loops of animation are allowed within the 20s limit.

Third-Party Tag

In-house or approved third-party vendors only.

Submission Deadline

Please allow five business days for testing and approval. Creative must be submitted for each screen size outlined above.

HTTPS Compatibility

• All creative, including third-party tags and third-party tracking tags, must use secure protocol (HTTPS).
• Any creative that is not fully secure will be sent back for revisions.

Additional Info

Desktop and Tablet use the same creative (728×90).

HTML5 Requirements

• HTML5 creative may be first-party served or third-party served from an approved third-party vendor.
• The file weight above applies to all HTML5 files and assets including images, HTML/JS/CSS files, custom fonts, or other assets.
• HTML5 creative requires a minimum lead time of five business days for testing and approval.

Available On

Fire Engineering, Fire Apparatus and Emergency Equipment, Firefighter Nation, JEMS